Millennials have become the largest generational cohort in the workplace today. For employers including, higher education, to succeed in recruiting and retaining millennials employers must identify what this group is looking for in an employer. The purpose of this paper is to research and outline ways for colleges and universities to attract and retain the best and brightest by offering a competitive compensation and a workplace environment that meets the needs of the millennial generation. Millennials are looking for a positive work-life balance, this is where higher education organizations can compete. Traditionally institutions of higher learning haven’t offered the highest salaries but have offered generous benefits packages to offset the lower cash compensation. Colleges and universities can offer a better work-life balance. For example, more personal time off, and remote working opportunities. In addition, they can offer reduced or free tuition for millennials to build their skills.

A video recording of this presentation is available here.

Project Type


College or School

College of Professional Studies Granite Division

Program or Major



Fall 2021

MSLD_Geuther_Mark_Research Paper.pdf (261 kB)
Capstone Paper