"Roderic Olvera Young, Executive Vice President, Chief Communications a" by Roderic Olivera Young and Mark Bonica
 

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Creative Commons Attribution-Share Alike 4.0 International License
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Abstract

The guest in this episode of The Health Leader Forge is Roderic "Roddy" Olvera Young, Executive Vice President, and Chief Communications and Marketing Officer Dartmouth-Hitchcock Health.

In this podcast, Roddy shares his nearly three decades of experience in communications and public relations in a wide variety of governmental and private organizations, among them including being the press secretary for NASA, as well as being a consultant for firms involved in public relations crises while working with MSL Group/TMG Strategies prior to coming to his current role at Dartmouth-Hitchcock.

Roddy reveals some of the key mistakes leaders make when working with strategic communications and dealing with the press and provides insight on how to engage in a long term strategic messaging effort.

Journal Title

The Health Leader Forge

Publication Date

5-15-2016

Publisher

Co-produced by University of New Hampshire College of Health and Human Services (UNH CHHS) and Northern New England Association of Healthcare Executives (NNEAHE).

Document Type

Podcast

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