Omission Neglect in Consumer Judgment and Choice

Authors

• Frank R. Kardes, University of Cincinnati
• Bruce E. Pfeiffer, University of New HampshireFollow
• Jennifer Bechkoff

Department

Marketing

Publication Date

1-1-2012

Publication Title

Psychology of Neglect

Publisher

Nova Science Publishers

Recommended Citation

Kardes, Frank R., Bruce E. Pfeiffer, and Jennifer Bechkoff (2012). “Omission Neglect in Consumer Judgment and Choice,” in Ylenia Spiteri and Elizabeth M. Galea (Eds.), Psychology of Neglect. New York: Nova Science Publishing. (Reprinted in International Journal of Psychology Research, 7(1), 23-30, 2012)