Date of Award

Spring 1990

Project Type

Dissertation

Program or Major

Sociology

Degree Name

Doctor of Philosophy

First Advisor

Frederick Samuels

Abstract

The focus of this dissertation is the development of a non-gender-specific theory of success avoidance. Because success avoidance has traditionally been viewed as a phenomenon associated with female socialization, there is an initial look at the messages given to, and responses of, men and the issue of success.

In order to provide a foundation for a more expansive theory, there is an exploration of mixed-gender groups based on quantitative and qualitative data accumulated prior to the theory's generation.

Existing motivational constructs that influenced the theory's development are acknowledged and, to various degrees, assimilated into a new orientation. Ultimately, a theory of success avoidance based on self-esteem, identity, and self-consistency is presented in the form of propositions and a theoretical model. The underlying thesis is that the inclination to preserve identity congruence prevents people from accepting opportunities that will alter their perceived success, success-limited, or failure images.

Up until now, the predominant approach to this phenomenon has been Horner's gender-role theory of success avoidance. Proposed here is a self-esteem/self-consistency theory that explains success avoidance among males and females at a variety of life stages.

In the final chapter, the recommendations for research are accompanied by implications for social institutions. The theory requires a critical look at the assumptions on which social institutions base their services.

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