Publication Date
2-12-2026
Abstract
Aly Kellett is a sophomore Communication major with a minor in Business Administration. Originally from Lynnfield, Massachusetts, she currently resides in Georgetown, MA. Aly is a radio host for WUNH, where she contributes to News at Nine, a program featuring guest speakers and discussions on meaningful topics. In her free time, she enjoys listening to music, playing pickleball, and shopping with friends.
This piece looks at how Pinterest’s San Francisco headquarters and digital platform communicate the company’s identity. It explains how the renovated building, central atrium, and knitting stairs create a sense of openness, collaboration, and creativity. The essay also connects Pinterest’s physical space to its algorithm, showing how both guide users and employee behavior while still appearing open and self-directed.
Recommended Citation
Kellett, Aly
(2026)
"Pinterest’s Architecture and Algorithm,"
Comm-entary: Vol. 22:
Iss.
1, Article 4.
Available at:
https://scholars.unh.edu/comm-entary/vol22/iss1/4
