Legal Scholarship
 

Abstract

This paper critiques the branding and labeling of the physical public domain with the names of corporations, commercial products, and individuals. It suggests that under-recognized public policy conflicts exist between the naming policies and practices of political subdivisions, trademark law, and right of publicity doctrines. It further argues that naming acts are often undemocratic and unfair, illegitimately appropriate public assets for private use, and constitute a limited form of compelled speech. It concludes by considering alternative mechanisms by which the names of public facilities could be chosen.

Publication Date

1-1-2007

Journal Title

U.C. Davis Law Review

Document Type

Article

Additional Information

Abstract available at http://ssrn.com/abstract=981199

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