Barbie in Bondage: What Orly Lobel's Book "You Don't Own Me: How Mattel v. MGA Entertainment Exposed Barbie's Dark Side" Tells Us About The Commoditization of the Female Body

Authors

Ann Bartow, University of New Hampshire School of LawFollow

Abstract

[excerpt] "This review essay reflects upon two of the central claims of [Orly Lobel's book] You Don't Own Me: first, that when companies put their energy and resources into intellectual property litigation rather than innovation, it is a strategy that is likely to fail; and second, that Barbie is a 'lead icon' in the disconnect between women pushing for general equality and those who prefer traditional gender roles for women."

Publication Date

Winter 2019

Journal Title

Fordham Intellectual Property, Media & Entertainment Law Journal

Publisher

Fordham University

Document Type

Article

Recommended Citation

Ann Bartow, Barbie in Bondage: What Orly Lobel’s Book “You Don’t Own Me: How Mattel v. MGA Entertainment Exposed Barbie’s Dark Side” Tells Us About the Commoditization of the Female Body, 29 Fordham Intell. Prop. Media & Ent. L.J. 435 (2019).