Date

4-2022

Project Type

URC Presentation

Department

Communication

College or School

COLA

Class Year

Senior

Major

Communication

Faculty Research Advisor

Lin Zhang

Abstract

In my research paper TikTok as a new source of labor is elaborated upon. The social media platform that originated in 2016 allows you to watch or create videos anywhere from 15 seconds to 3 minutes long. Some content that can be seen or made on TikTok tends to be videos that are entertaining, informative, or in most cases the newest dance trend. In my research paper I wanted to dive deeper into if this new popular app could be a reliable source of labor? Becoming a paid social media influencer does not occur overnight and success is not just given to you. I had the luxury of interviewing 3 men, each at their own stage of TikTok, in each interview I asked questions that were similar, as well as questions that relate to where they are currently with TikTok. This along with research allowed me to conduct a proper analysis about TikTok and how much of an influence new technology has encouraged this new form of labor.

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