Honors Theses and Capstones
Date of Award
Spring 2022
Project Type
Senior Honors Thesis
College or School
PAUL
Department
Marketing
Program or Major
Business Administration: Marketing
Degree Name
Bachelor of Science
First Advisor
Justin Pomerance
Recommended Citation
Lapointe, Noah, "Paying Attention: The Effects of Different Social Media Posts on Consumers" (2022). Honors Theses and Capstones. 615.
https://scholars.unh.edu/honors/615
Included in
Public Relations and Advertising Commons, Social Influence and Political Communication Commons, Social Media Commons