Effects of Construal Level on Omission Detection and Multiattribute Evaluation
Abstract
People often rely on limited readily available information, neglecting missing information. Insensitivity to missing information results in inappropriately extreme judgments. This research investigates the effects of psychological distance on omission detection, providing a critical test of differing predictions derived from construal level theory and omission neglect theory.
Department
Marketing
Publication Date
1-1-2013
Journal Title
NA - Advances in Consumer Research
Publisher
The Association for Consumer Research
Document Type
Conference Proceeding
Recommended Citation
Helene Deval, Bruce E. Pfeiffer, Frank R. Kardes, Douglas R. Ewing, Xiaoqi Han, and Maria L Cronley (2013) ,"Effects of Construal Level on Omission Detection and Multiattribute Evaluation", in NA - Advances in Consumer Research Volume 41, eds. Simona Botti and Aparna Labroo, Duluth, MN : Association for Consumer Research, Pages: .