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Abstract
The guest in this episode of The Health Leader Forge is Roderic "Roddy" Olvera Young, Executive Vice President, and Chief Communications and Marketing Officer Dartmouth-Hitchcock Health.
In this podcast, Roddy shares his nearly three decades of experience in communications and public relations in a wide variety of governmental and private organizations, among them including being the press secretary for NASA, as well as being a consultant for firms involved in public relations crises while working with MSL Group/TMG Strategies prior to coming to his current role at Dartmouth-Hitchcock.
Roddy reveals some of the key mistakes leaders make when working with strategic communications and dealing with the press and provides insight on how to engage in a long term strategic messaging effort.
Journal Title
The Health Leader Forge
Publication Date
5-15-2016
Publisher
Co-produced by University of New Hampshire College of Health and Human Services (UNH CHHS) and Northern New England Association of Healthcare Executives (NNEAHE).
Document Type
Podcast
Recommended Citation
Young, R. O. "Roderic Olvera Young, Executive Vice President, Chief Communications and Marketing Officer Dartmouth-Hitchcock Health." Interview by Mark Bonica. Podcast. Health Leader Forge, 15 May 2016. Web. https://soundcloud.com/healthleaderforge/roderic-young-interview